'idiotbred', as I'm sure you've figured out by now, is the moniker under which I do the majority of my design work; the freelance work anyway, college work is just plain old Dave Kennedy due to whatever atrocious ownership laws are in place during our educational contract.
Why idiotbred?
Well.. Have you ever been walking around your town, desperate to do something and everyone else seems to be going about their daily mission of getting in your way at every opportunity? Or the sheer obnoxiousness and arrogance of the general public just seems to be attracted to you as if you're some attention magnet for the socially inept?
Thats how idiotbred was born, initially starting as a joke between a friend and I, to discreetly refer to anyone who, to the best of our knowledge, was the spawn of a long line of morons. Harsh isn't it! It became a bit of a coffee shop catchphrase to us and over time, an identity.
