The lead-in work at college was based firmly in restriction, having our hands tied, and as such, disabled, the expectation was that in removing the ability to use type/image or use two elements to suggest a third, that we would be backed into a corner, thus forcing a creative response. Whilst these briefs spanned anything between a week, or even just a few hours, it was essentially for content for the first assessable brief of the year.
The requirement was to come up with a conceptual book, in which to contain all of the solutions to the quickfire briefs set in the weeks previous. As these mini-briefs were essentially all group collaborations between myself and one other (per brief, I guess to familiarise ourselves with everyone on the course) my concept was one of co-operation & the worth of corresponding and communicating with another creative.
This led me onto the notion of correspondence itself, as a means of communication, and in return, as a response. Thus, CO-RESPONDENCE (a collaborative response) was born, and in it the media reflected upon the concept with my choice to print the entire thing on a series of postcards and envelopes (which was bloody tricky to print and assemble without too many fuck ups!)
The concertina fold would unveil a hand drawn & printed image of pylons, as a juxtaposition with the envelopes; offering a commentary on the shift in method of communcation in modern times. Whilst the interior folds would house the postcards, each of them forming a mini-booklet showing the content of each brief, rationales, development sketches & acknowledgements!
Anyway.. here it is!
